Is Staging Your Home Worth the Time and Cost?

If you’re considering selling your home in the near future, how seriously are you thinking about staging? In the real estate industry, it’s widely accepted by experts across different fields that staging nets you more money for your sale, but I’ve spoken to a lot of homeowners who see it as a waste of time and money. If you’re on the fence about staging, here’s the truth: A few thousand dollars upfront can get you a two-to-one return on your investment and save you tons of time in the long run, which is why I always recommend sellers stage their properties. Here are the three most important benefits of staging you don’t want to throw away: 

1. Staging minimizes issues and highlights features. No home is 100% perfect, but staging allows you to move the focus away from your flaws and toward your strengths. Small rooms, dated appliances, and old fixtures can all be mitigated by proper staging. Items that would normally be sticking points at negotiations might be looked over by buyers who are attracted to your property’s highlighted features, so if you want a smooth home sale, I highly recommend staging.   

2. Staging turns your home into a shopping experience. Have you ever visited a model home? If you have, you know they have a clean, neutral feel that encourages you to look at the property as a product instead of as a messy place where life happens. Your home probably has some unique personality traits that could be a turn-off for certain buyers. By depersonalizing your home with staging, you can avoid these issues and present your home as a blank slate buyers can project their desires on to. 

3. The data proves staging nets you a great return on investment. There’s a reason why all home experts recommend staging; according to one estimate, putting 1.3% of your sale price into staging can net you an extra 7.1% on your final offer. I know it’s tough to have extra cash lying around when you’re planning a move, but I highly recommend accounting a few extra thousand dollars for staging costs when you prepare to sell your house. Not only will you see a great return, but your home will sell faster and attract more buyers. 

I feel so strongly about staging that I have a home stager who provides an initial consultation to every seller who lists a house with our team.  If the house is vacant, the stager will also do some minor staging to make the house more attractive for the seller at no cost.  All of this is at no cost to the seller!

Whether you’re planning on selling soon or years down the road, it pays to plan ahead. Call or email me for a free, no-obligation pre-sale consultation. I’ll go over your neighborhood, the market, staging, and more. I look forward to hearing from you!

Are We Heading Towards a Buyer's Market?

 

Even though our market is slowing down, I’m explaining why we probably aren’t heading for a true buyers market. 

Have you noticed a shift in our housing market lately? Homes are taking longer to sell, and prices are volatile nationwide. Depending on where you are, prices could start coming down for the first time in years. This has made many wonder, “Are we finally heading towards a buyer’s market?” My best answer is no; at least, not exactly. Instead, I’d say we’re more likely to head to a balanced market where both sellers and buyers have opportunities if they know what to look for. Here are three things you need to know about our market right now to make sure you get the best deal possible, whether you’re buying or selling: 

1. Why is our market balancing out? Despite record-high home prices and shrinking demand, prices aren’t falling in most areas of the country. While these conditions might make it seem like we’re heading for a buyer’s market, the truth is that prices are being kept in check due to low supply. Inventory has increased nationwide, but this hasn’t been enough to offset the persistent lack of supply in most markets. If inventory continues to rise, the market could eventually favor buyers; however, low supply and low demand are offsetting each other. 

 “We have good reason to believe the market will shift soon.”

2. Condition matters. In the current market, there is a huge gap between homes in good condition and those that need work. Due to affordability issues, buyers don’t have extra cash to make repairs after closing. If you don’t make the proper repairs before listing, you could suffer from a lack of demand that makes it feel like you’re in a buyer’s market. On the other hand, if you work with your agent to get your house ready for the market, multiple offers could come in quickly. You might even create a bidding war! Work with your agent and consider a pre-listing inspection, and you can still get an amazing deal on your house. 

3. The market may speed up again soon. While lower activity might make you think we’re heading for a buyers market, we have good reason to believe a shift is right around the corner. Due to worse job reports than expected, most experts believe the Federal Reserve will lower interest rates soon. This will make buying a home more affordable and spur new buyer demand. Tons of would-be buyers have been sitting out of the market waiting for rates to drop, so as soon as the news hits, we could see a fresh wave of demand. 

There will be tons of competition when the Fed finally drops rates. If you want to avoid potential rate drops or are interested in a free pre-listing consultation, please call or email me. I am always willing to help! 

Should I Make Repairs Before Listing My Home?

 

Going over the key reasons it’s worth it to fix your home before selling.

Recently, a lot of sellers have been asking me, “Should I make repairs before listing my home?” The short answer is yes. While we’re still in a seller’s market, the truth is that there aren’t as many buyers as there were during the peak a few years ago. The good news is that buyers still looking to purchase a home in this environment are very serious about moving. However, due to higher interest rates and home prices, your property needs to be in great condition to stand out. That’s why today, I’m sharing three things you can do to get your home in perfect market condition before selling: 

1. Have a pre-listing meeting. Meet with your agent before you list to go over which repairs are really worth it. Not every fix is worth your hard-earned money, so invest in repairs that will improve your home’s condition and net you a higher return on your investment. It might be worth it to pay for a pre-inspection before you list. This way, you can find exactly what might turn buyers away and fix it before you hit the open market. 

2. Choose between cosmetic and high-maintenance repairs. Most repairs fall into one of two categories: cosmetic repairs and high-maintenance repairs. Cosmetic repairs are usually optional and won’t be a sticking point in negotiations. However, they can net you a higher return on your investment. High-maintenance repairs take longer and require a larger investment, but they often fix major issues that need to be addressed if you want good offers from buyers. 

3. Proper repairs expand your buyer pool. The condition of your home is the most important factor you can control when selling because it expands your buyer pool. In today’s market, there are fewer buyers due to interest rates and higher home prices; however, you can still attract a lot of demand with a property in good condition. If you do the proper repairs, you’ll have more offers coming in from better-qualified buyers. Work closely with your agent to create a strong marketing strategy, and you might even create a bidding war and naturally drive up your price. 

I always recommend sellers do repairs before listing, but it’s more important in this market than it ever has been before. If you’re wondering which repairs are worth doing or want to discuss a pre-listing strategy, just give me a call or send me an email. I’d love to hear from you!